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Witchery

Fashion

Behind the scenes shooting the Witchery White Shirt Campaign

18th April, 2017

The portrait I shot for the Witchery White Shirt Campaign

One woman dies every 10 hours from ovarian cancer and on average four women are diagnosed with the disease every day. When faced with these shocking statistics it’s crucial to raise awareness about ovarian cancer to not only make women more vigilant about monitoring their bodies for symptoms but also to help raise much needed funds for research to find an early detection test. This is why I felt privileged to be asked to take part in this year’s Witchery White Shirt Campaign. I have had friends and family who have been affected by ovarian cancer and it is a terrible disease that causes pain and suffering not only for the person who is affected but also for their family and loved ones. It’s my hope that by taking part I will be able to help bring this issue into the spotlight.

I recently shot the campaign at Sydney’s La Porte Space wearing a beautiful piece from the collection which was quite feminine and sophisticated. It was great to be able spend the day with the other women taking part and see the campaign coming to life.

Want to get involved? Along with wearing a white shirt on White Shirt Day on May 8 you can also take part by sharing an image of yourself on social media in a white shirt and finishing the sentence “I wear a white shirt because…” with a message that encourages support. Help get the conversation started! I wear a white shirt because I’m empowered to raise awareness about ovarian cancer… For me it is a powerful symbol of my commitment to getting closer to finding a cure for this terrible disease. This is one instance where fashion can truly make a difference.

The White Shirt Campaign will run from April 6 – May 8. You can purchase your Witchery white shirt here. For every white shirt sold during the campaign Witchery will donate everything except GST to the Ovarian Cancer Research Foundation. Head to whiteshirtcampaign.com.au for more info.

Photography: Michael Naumoff Styling: Hayley Bonham Makeup: Joel Phillips Hair: Keiren Street

Shot at La Porte Space

Fashion, Shop, What I Wore

What I Wore: Light and Breezy

14th December, 2016

It’s the season for lightweight, breezy summer dressing and this Scanlan Theodore maxi dress is perfect for warm, balmy days. Blue and white has always been synonymous with this time of year for me as it looks so fresh. I love the strapless neckline and the oversized bow at the back which gives a touch of sweetness without being too saccharine. I paired it with my metallic Witchery sandals to give the look a little bit of edge and kept it quite paired back with minimalist accessories in a neutral colour palette such as my Loewe bag to really allow the dress to take centre stage. I can see myself definitely wearing this in the months ahead as I take advantage of the sunshine.

Want the look for yourself? Shop my picks below.

STEAL THE LOOK

 

Credits: Dress, Scanlan and Theodore; Sandals, Witchery (similar here); Bag, Loewe; Sunglasses, Dita

Photography: Sophia Athas

Beauty

Witchery Beauty

14th November, 2014

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Witchery has just launched their first beauty line and it’s every bit as wearable and on trend as their fashion line. It’s got every facet of your beauty wardrobe covered from bright gel polishes (how amazing is the colour above?) to lip glosses in all manner of berry shades and a liquid eyeliner that’s sure to come in handy with many a cat eye look to come. And the best bit? It’s not outrageously priced so you can stock up! Here are just some of my favourites from the range.

 

Fashion

Witchery – Erin Heatherton

3rd April, 2014

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I’m loving the new Witchery High Winter campaign featuring international model Erin Heatherton. The gorgeous Victoria’s Secret Angel showcases Witchery’s high winter range, which consists of a lusciously warm wardrobe. Clean lines, oversized cocooning and sleek long lengths are key silhouettes. Although this campaign was shot in black and white, expect to see shades of mulberry, winter whites, sensuous black and aqua pared back with metallic accents, luxe leathers and natural textures.

 

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