If you’re going to be wearing sweaters all winter then you may as well have fun with them. This season it’s all about the logo sweater. Whether it’s an understated feature or a striking print throughout, pledge your allegiance to your favourite brand and wear it loud and proud.
One of my favourite ways to wear a logo sweater is with a great midi skirt and sneakers. It’s a reliable off duty outfit as it’s got a casual on trend feel whilst still looking polished—my two musts when it comes to my weekend wear. However you can easily pair it with jeans, a sleek black trouser or slouchy lounge pants and take your outfit up a notch with the striking design.
This season the selection is endless with pared back monochrome designs and vibrant splashes of colour at your disposal. I think the key with this trend is to let the sweater take centre stage and tie the look back to the rest of your outfit by choosing a key colour to take throughout. By doing this you’ll bring cohesion to your look without it being overwhelming.
And the beauty of this trend is that anything goes. You can opt for oversized lettering in a sleek black and white print or embrace fun finishes such as quirky fruit and animal prints or textural elements such as the pom pom design below. And for all the typophiles out there you’re spoilt for choice—from playful script to vintage style block fonts, you’ll be able to get your typography fix on the go!